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AI-powered platforms and search engines are synthesizing peer-reviewed medical literature into actionable insights for HCPs. What are the implications for traditional information channels? Results from our April WWYD poll are coming in June!
Hot Topics
April’s hot topic is the ISMPP Annual Meeting, of course! Visit our Hot Topics page to get ready for the event taking place on April 19th through the 22nd in Washington, DC. See you there!
Knowledge Hub
Visit ISMPP Insider’s Knowledge Hub for content across foundational and applied themes and topics. Explore curated collections or targeted searches to view recent and archival material.
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In Practice
Engagement Evolution: How Metrics and Enhanced Publication Content Shape Readership
With >1 million medical articles being published annually, HCPs can struggle to keep up to date with the ever-expanding medical literature, especially considering how little time they may have to engage with a medical publication (on average less than 2 minutes)….
Who Gets Paid for What? A Practical Guide for Medical Publication Professionals
Compensation for publications activities is highly regulated to protect patients, healthcare professionals (HCPs) and the reputation of the pharmaceutical, biotech and device industries, and to limit perceptions of bias and conflict. This article aims to address the practical application of current regulations and guidelines that apply to industry-sponsored research, and to give the reader insights into our own experience as publications professionals….
AI Tools for Systematic Literature Reviews
A systematic literature review (SLR) allows us to find and evaluate existing evidence to answer a specific research question… many people are turning to artificial intelligence (AI), especially when considering large and complex SLRs, which would otherwise not be feasible without AI because of cost or turnaround time…
From ISMPP
Diversity and Innovation… at the 21st Annual Meeting!
The spirit of collaboration among the ISMPP community was alive and thriving at the 21st Annual Meeting of ISMPP, May 12-14, 2025, in Washington, DC.
A 101-Level Introduction of AI Terms
As artificial intelligence (AI) increasingly permeates healthcare and scientific communication, a solid grasp of AI terminology is beneficial for medical publication and communication professionals. This article developed by the ISMPP AI Task Force explains the most important terms, offering an accessible overview of key AI terms you’re likely to encounter in discussions, research, and applications related to medical publications.
ISMPP Hosts 14th Annual #MedComms Day on June 25, 2025
The International Society for Medical Publication Professionals (ISMPP) is thrilled to announce that it will host the 14th Annual #MedComms Day Celebration on June 25, 2025. This global celebration is dedicated to recognizing the vital role that medical publications and communications professionals play in healthcare.
What Would You Do?
When AI Shapes the Narrative: Do Pubs Teams Have a Responsibility to Act?
Your team at a sponsoring pharmaceutical company recently published a clinical study in a reputable journal. Soon after, a healthcare professional shared a summary generated by an AI-powered medical tool that appears to overstate the study’s efficacy and underrepresent key limitations. The AI summary is gaining traction in online discussions.
While the original published abstract is accurate, you recognize that its structure may make it easier for AI tools to generate simplified, and potentially misleading, interpretations. Now, there is internal debate about whether your team has any responsibility to respond. Some colleagues argue that once the manuscript is published, interpretation by third-party tools is out of the authors’ or the company’s control. Others believe there is a professional obligation to step in when summaries derived from a company-sponsored publication could influence clinical understanding. As a publications lead, you are asked how to proceed. What Would You Do?
Submit an Encore Abstract to an Original Abstract-Only Congress?
The publication team is eager to submit an abstract to a prestigious congress, but you face a dilemma. The congress explicitly states that it accepts original content only, whereas the publication team wants to develop an abstract based on data from three previously shared abstracts/publications. As the publication lead, you need to decide on the best course of action. What Would You Do?
In our role as medical publication professionals, we may occasionally encounter situations in which it is not obvious how to ensure good publication practice. Have you ever wished you could consult the ISMPP membership for guidance when these situations arise? Here’s your opportunity!
What Would You Do? is a section of ISMPP Insider that presents case scenarios as an educational tool for medical publication professionals. The section provides a case scenario to ponder, and readers are invited to participate in a poll by selecting one of the listed solutions. Readers can also submit their thoughts on the scenario anonymously. The poll results, plus educational insights, are posted in a later issue for readers to digest.
New! Content Lab
About Content Lab
Content Lab is ISMPP Insider’s dedicated space for timely, relevant, and practical insights in medical communications. Content Lab features concise articles designed to inform, inspire, and spark conversation among our members.
Whether you’re looking for a quick tip or a deeper dive into the challenges and opportunities facing medical publication and communication professionals,Content Lab delivers informed perspectives, straight from ISMPP. Our goal: to beyour trusted voice for advancing best practices, integrity, and innovation inmedical communications.
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Knowledge Hub
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ISMPP Insider’s Knowledge Hub represents a central space for exploring and discovering content, new and older. Content is organized across foundational and applied themes and topics. Explore curated collections or targeted searches to view recent and archival material.
Ethics, Integrity, & Transparency
Principles, values, and real-world considerations that guide ethical decision-making, transparency, and trust in medical publications and communications (the WHY)
Medical Writing & Communications
Practical perspectives on writing quality, collaboration, and the day-to-day practice and craft of medical communications
Standards, Guidelines, & Policies
Authoritative guidelines, policies, and evolving requirements that operationalize ethical and transparent practices and support consistent implementation (the HOW)
Innovation & Technology
Informed perspectives on emerging tools, technologies, and evolving practices shaping the future of medical communications
Publication Strategy & Planning
Strategic approaches to planning, aligning, and delivering evidence and publications across the research lifecycle
Professional Development & Community
Insights and experiences that support career growth, skills development, and engagement across the medical communications community