Tom Drake, MA, CMPP, Global Outcomes Group, Reston, VA Publication professionals work in an industry experiencing a shift in required evidence related to a product’s value, as well as its safety and efficacy. They manage the release of clinical and economic data that...
Rhonda Croxton, PhD, Judy Fallon, PharmD, Jeffrey Keller, ICON plc (formerly The CHC Group), North Wales, PA One of the most essential responsibilities that medical communications agencies possess is the promise to maintain the confidentiality of their...
Danielle Sheard and Sara Steeves, Costello Medical, Cambridge, UK Strategic Publication Planning A comprehensive understanding of the clinical data and scientific literature in a therapeutic area underpins publication planning. Gap analysis is one long-standing...
Ellen Baum, PhD, and Harry Ma, PhD, Janssen Pharmaceutical Companies of Johnson & Johnson After an “Original” abstract and its corresponding poster have been presented at a scientific or medical congress, publication professionals sometimes face challenges when...
The ISMPP West 2018 meeting is only three months away. Planning is in full swing. The number of registrations, exhibitors, and sponsors keeps growing. Join our journey on October 11-12, 2018, at the Marriott Gaslamp Quarter in San Diego, California. It’s ISMPP’s...
