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Editor's Pick
AI-powered platforms and search engines are synthesizing peer-reviewed medical literature into actionable insights for HCPs. What are the implications for traditional information channels? Read the results from our April WWYD poll.
Hot Topics
June’s Hot Topic, Protecting Trust in Science, explores the critical role of ethics, transparency, and integrity in medical publications and communications. Discover curated content addressing the opportunities and challenges of AI, predatory publishing, and maintaining trust in the scientific record.
Explore Insider’s Hot Topics Archive for previously published collections.
Knowledge Hub
Visit ISMPP Insider’s Knowledge Hub for content across foundational and applied themes and topics. Explore curated collections or targeted searches to view recent and archival material.
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In Practice
What Is Omnichannel in Medical Communications?
Since the term “omnichannel” first emerged in marketing materials around 2010, its use has expanded across many industries. The early 2020s have seen an explosion in the use of the term “omnichannel” in healthcare, including in medical communications and as an evolution of current medical education planning…
Publications Without Borders – Harmonizing Local and Global Planning
Pharma-sponsored publications add to the evidence base and play a crucial role in various activities, including medical education, medical information, marketing, pricing and market access, and regulatory affairs. They also ensure timeliness of transparent data disclosure. At the local level, publications primarily serve specific needs, such as reimbursement activities, filling evidence gaps, or guiding local clinical practice…
Data Visualization: Call to Action for Publication Professionals
Data visualization in peer-reviewed publications is a powerful way to communicate science to broad audiences. When used effectively, data visualization can make information easier to understand and remember, thereby increasing the likelihood of data being used to guide clinical practice with evidence-based decisions…
From ISMPP
Advancing Core Values in an Integrated Age: Key Takeaways from the 2025 ISMPP European Meeting
The 2025 European Meeting of ISMPP, held from 27-29 January at Novotel London West, brought together a record-setting number of 418 attendees from 16 countries to explore the theme “Core Values for an Integrated Age.” The event highlighted the evolving landscape of medical publications and communications, emphasizing the need to balance innovation with core professional values.
2024 ISMPP Academy Takes Place in Philadelphia
ISMPP Academy was a great success leaving attendees equipped with new knowledge, practical tools, and a strengthened network to propel their careers in medical communications and publications. We look forward to the continued growth and success of ISMPP Academy in the years to come. Thank you to everyone who contributed to this remarkable event!
ISMPP Leadership Update: A New Role Dedicated to our Members and ISMPP Staff Advancements
Dear Colleagues, As we round out the year and enjoy the holiday season, I am writing with some very exciting ISMPP news! Our professional society continues to grow and evolve in an effort to best serve the needs of our members. To reinforce ISMPP’s ongoing commitment...
What Would You Do?
Bridging Disciplines: What is the Best Path to Publishing Together?
You lead a study on environmental factors and human health, generating data that could potentially change practice. Multiple institutions and experts from diverse fields, such as environmental science, epidemiology, and public health, contributed to the study, each with different publication priorities—speed, collaboration, transparency. Now you must decide on the best approach for publishing the findings. What would you do?
Poll Results: Level of Detail for Efficacy and Safety Data in a Clinical Study Publication?
You are a medical publication professional in a pharmaceutical company, working on a clinical trial publication for a novel drug that has the potential to revolutionize the treatment of a life-threatening disease. Some of the authors are keen to emphasize the promising efficacy outcomes without, in your opinion, incorporating the same level of detail about certain adverse events. What Would You Do?
In our role as medical publication professionals, we may occasionally encounter situations in which it is not obvious how to ensure good publication practice. Have you ever wished you could consult the ISMPP membership for guidance when these situations arise? Here’s your opportunity!
What Would You Do? is a section of ISMPP Insider that presents case scenarios as an educational tool for medical publication professionals. The section provides a case scenario to ponder, and readers are invited to participate in a poll by selecting one of the listed solutions. Readers can also submit their thoughts on the scenario anonymously. The poll results, plus educational insights, are posted in a later issue for readers to digest.
Content Lab
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About Content Lab
Content Lab is ISMPP Insider’s dedicated space for timely, relevant, and practical insights in medical communications. Content Lab features concise articles designed to inform, inspire, and spark conversation among our members.
Whether you’re looking for a quick tip or a deeper dive into the challenges and opportunities facing medical publication and communication professionals,Content Lab delivers informed perspectives, straight from ISMPP. Our goal: to beyour trusted voice for advancing best practices, integrity, and innovation in medical communications.
Knowledge Hub
Explore
ISMPP Insider’s Knowledge Hub represents a central space for exploring and discovering content, new and older. Content is organized across foundational and applied themes and topics. Explore curated collections or targeted searches to view recent and archival material.
Ethics, Integrity, & Transparency
Principles, values, and real-world considerations that guide ethical decision-making, transparency, and trust in medical publications and communications (the WHY)
Medical Writing & Communications
Practical perspectives on writing quality, collaboration, and the day-to-day practice and craft of medical communications
Standards, Guidelines, & Policies
Authoritative guidelines, policies, and evolving requirements that operationalize ethical and transparent practices and support consistent implementation (the HOW)
Innovation & Technology
Informed perspectives on emerging tools, technologies, and evolving practices shaping the future of medical communications
Publication Strategy & Planning
Strategic approaches to planning, aligning, and delivering evidence and publications across the research lifecycle
Professional Development & Community
Insights and experiences that support career growth, skills development, and engagement across the medical communications community