Setting direction and shaping sustainable publication and communications practices
The Meeting agenda categorizes sessions as foundational, core, and strategic. Filtering the agenda by these categories can help create your customized career-level itinerary.
Senior leaders (e.g., directors, heads-of-function, VPs, compliance & governance leads, strategists)
You are responsible not only for execution, but for setting direction, shaping culture, and ensuring sustainable, compliant publication practices across teams and partners. Your focus has shifted to enterprise-level strategy, governance, risk tolerance, and long-term value creation—often across multiple therapeutic areas, regions, and external partners (Table). At the Annual Meeting, sessions labeled Strategic and Senior or Advanced will be most relevant, particularly those addressing policy evolution, AI and data governance, operating models, and future-state scientific communications. These sessions are designed to support decision‑making, peer benchmarking, and forward‑looking discussion on the future of scientific communication. You might also prioritize forums that enable peer exchange, benchmarking, and thought leadership. How you might spend your time is shown in Figure.
Good fit if your goals include:
- Strengthening governance and oversight
- Preparing for policy and technology change
- Exchanging insights with peers facing similar challenges
Table. What to target if you are a senior leader

Figure. How to spend your time if you are a senior leader

Acknowledgments
This article was developed by members of ISMPP Insider Blog Editorial Committee, with support from members of the ISMPP Staff. We acknowledge the use of ChatGPT 5.0 (OpenAI) in the development of the first draft of this article and the use of MS Copilot in subsequent editing. The generous use of em dashes is deliberate, considered, and unmistakenly human.
Disclaimer
Opinions expressed in this article are those of the authors and do not necessarily represent those of their employers.
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